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-- Namatame, M., & Kitajima, M. (2008)Namatame, M., & Kitajima, M. (2008). Comparison of Alternative Representational Formats for Hyperlinks: Pictogram, Labeled-pictogram, and Text. Proceedings of the Workshop on Cognition and the Web: Information Processing, Comprehension and Learning, 115-118.
Comparison of Alternative Representational Formats for Hyperlinks: Pictogram, Labeled-pictogram, and TextThis paper reports an eye-tracking experiment conducted to compare alternative representations of directories typically shown on web pages. The experiment simulated a directory-based information search task to understand how it is performed when directories are represented in text, labeled pictograms, or unlabeled pictograms. Twenty-one hard-of-hearing and 21 hearing participants were asked to select one of 27 directories represented in one of the three alternative formats for each of 38 queries. The result demonstrated that only in the labeled-pictogram condition, the hearing group and the hard-of-hearing group performed equally well in terms of the number of fixations and the fixation times. Download
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